UdK Berlin and Social Media
Posting, sharing, liking, commenting, and more – following the development of Web 2.0, communication online has changed considerably in recent years. The communication channels of social media are becoming increasingly important as a component of publicity work for Berlin University of the Arts as well. Besides the central Facebook page different study programmes and institutions maintain a social media presence, helping to make the digital public aware of the diversity in the university's teaching and research. The UdK's Social Media Guidelines have been compiled to assist UdK members with their activities on social media. Available for download here (only in German).
On its Facebook page www.facebook.com/udkberlin, the UdK Berlin presents itself primarily as an events location, aiming to address an audience interested in culture and social politics. A wide range of UdK events such as the open doors (Rundgang), the music festival weeks crescendo, the fashion show, and drama and opera productions are announced here. Content from other UdK Facebook pages is shared and liked on the central Facebook page – in this way the various pages support and complement one another.
Behind the scenes: If you wish to get an idea of what's going on in our workshops, rehearsals and studios, you can follow us on Instagram. (Instagram-Account of the UdK Berlin). In our "Takeover-Weeks", students and staff members present their personal impressions of their work and life at one of Europe's biggest art schools.
“UdKAlumni”, the alumni network of the UdK Berlin, uses XING – the social network for professional life and careers – to communicate with graduates of Berlin University of the Arts and to interlink our former students. In the alumni group on XING, former students are informed regularly about events at the UdK Berlin and invited to the annual reunion. The alumni newsletter and interesting job offers, further education courses and competitions are also posted in the group.
Social Media Guidelines
With our Social Media Guidelines (sorry, only available in German) we aim to draw the attention of all our colleagues to the best way to deal with social media in terms of legal issues, as well as providing tips for sensible use. The guidelines' specifications should be observed when planning and realizing social media activities in the university context. If required, we can provide further tips; the relevant contact partners are given at the end of this page.
Responsible for content and editing:
Head of Press / Communication
Tel.: 030 3185 2456
E-Mail: claudia.assmann @intra.udk-berlin.de
Coordination and head of the Social Media Team:
Tel.: 030 3185 1472
E-Mail: lorna.lueers @intra.udk-berlin.de
Marketing/ Corporate Design:
Dr. Michaela Conen
Head of Marketing & University Events
Tel: 030 3185 2804
Social Media Team/Corporate Design:
Karoline Köber M.A.
Marketing & University Events
Tel: 030 3185 2441