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Hannah Lansburgh

What Dela Wore, 2021

 source: Hannah Lansburgh

What Dela Wore (her brand new jersey)

2021 / collection of 50 objects, digital photography & flexible installation / various dimensions

The role of foreign toponyms in historical and contemporary branding practices and reputational consumption is evidence of emotional and commercial ties between nations. In this case, the accumulation of products sold by German companies to native populations, named after places in the U.S., reflects an aspect of the former's cross-cultural nostalgia for the latter. Through furnishings such as floor coverings, paint, and wallpaper, a material, fragmentary reference to the domestic sphere and the subjectivity of home is established.

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